Top Five Reasons Why Companies Aren’t Using Social Media

Posted by admin on Nov 1, 2011 in All Blog Posts, Our Blog, Social Media Academia | 7,139 comments

Reasons why companies aren’t using social media I’ve worked with a number of organisations in my time. These organisations have been of varying sizes, from those with over 9,000 employees, to those with just one. What I’ve found is that regardless of the size of the company, there are generally the same concerns about using social media....

Nielsen: Social Media Report Q3 2011 Shows Asians and Pacific Islanders Love Social Media

Posted by admin on Sep 15, 2011 in All Blog Posts, Our Blog, Social Media Academia | 7,002 comments

Hofstede’s Cultural Dimensions at Work in Social Media Report? A new Nielsen: Social Media Report Q3 2011, suggests that the most active race/ethnicity in the social media community are Asian and Pacific Islanders. The report is based on data from May 2011 and suggests that the most likely individual to use social media is a female, aged between 18-34, of...

Tracy Lectures at Bond University

Posted by admin on Jun 20, 2011 in All Blog Posts, Our Blog, Social Media Academia | 8,900 comments

Social Media Lecture on Crisis Communications This week I’ve been lucky enough to speak at Bond University about social media use in crisis communications. The Crisis Communications class are learning more about using various types of digital media combined with traditional media during a disaster and I spoke to both the undergrad and postgrad class on...

Social media use during the Brisbane floods

Posted by admin on Feb 27, 2011 in All Blog Posts, Social Media Academia | 7,195 comments

We don’t usually pimp out our teams personal websites here at Social Ignition, but today I’m making an exception, since our lovely CEO and social media guru Tracy has written a piece on her site I thought you might find interesting. The team at Social Ignition are proud of our CEO and all the work she and her awesome team did during this period....

Intercultural Communication and Social Media

Posted by admin on Sep 17, 2010 in All Blog Posts, Our Blog, Social Media Academia |